In Snowdogs

Happy New Year everyone! Of course we should be looking ahead to what's coming up in 2017 (don't worry we will do this soon!) but before we do I couldn't resist a final post about Snowdogs by the Sea.

Just in case you somehow missed it, last year the city played host to Snowdogs by the Sea, a very cute sculpture trail featuring 45 Snowdog sculptures. Each sculpture was individually designed and they appeared at various sites across Brighton & Hove. Apart from being adorable the Snowdogs were also raising money for The Martlets hospice.

Photo of Bobby the Snowdog

We were delighted to be a part of the campaign and were proud to sponsor the official trail app. The figures are in and we were thrilled to see that the app was downloaded nearly 8,000 times and the QR codes were scanned 125,253 times! Plus the #brightonsnowdogs had over 11 million impressions!

While these figures are impressive the result that really blew us away was the amount raised for The Martlets.... (drumroll) a whopping £337,700! This is a fantastic achievement so well done to Sarah and all the team who worked so hard to make the event a success.

Photo of Bella the Snowdog

On a personal note it was lovely spotting the sculptures around the city, particularly seeing how happy they made everyone. I am pleased to report that three of the pooches will be staying in Brighton - Bella was bought by her sponsors One Family so she will be positioned outside their offices on West Street. Bobby is already in place at Balfour Primary School and Process Pup will also be staying but we don't know where yet...

Photo of the Process pup snowdog

If, like us, you wish you could see them all again one last time then sit back and enjoy this...

Don't forget it isn't too late to donate so you can either text SDOG16 to donate £3 or donate an amount of your choosing using the online form.





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